When Green Ain’t Green
Jack Burns Lives! Episode 2: When Green Ain’t Green
Last week, a co-worker brought me a copy of dwell magazine, a thick, glossy architectural rags that features million dollar homes and high dollar furniture. The September issue is titled “Green Goes Mainstream.”
It gets kudos for an article titled “Architecture for Humanity,” for featuring an architect that built his home out of recycled materials, and for what I realize are overall good intentions. The editor was even thoughtful enough to write a very cogent reply to an e-mail I sent questioning her call for “top down governmental solutions” and an article on bamboo flooring.
What’s wrong with bamboo flooring? Nothing, as long as you don’t over harvest it, and it comes from your bioregion. But that’s not what’s featured in the magazine. It features exotic bamboos from all over the planet, all of which require massive amounts of fossil fuel to make it to your bungalow in LA.
And that got me thinking. What’s up with all this “green” marketing and “green” hype? Is it all really green? Is it all based on sustainable practices?
Listen to today’s podcast to find out what I think and to hear a reading from Edward Abbey’s “Good News”.